
Chude Jideonwo is Co-Founder of the media group RED, and human flourishing company Joy, Inc. Chude's work centers on storytelling from across disciplines, to inspire new, human-centered narratives about politics, markets, faith, identity, and society in Africa. He is also host of #WithChude – a network of media products across TV, radio, podcast, newsletter, and blog - telling stories that enable and strengthen the mind, the heart, and the spirit.
RED, one of Africa’s leading media content and consulting companies, has worked on national elections and social movements in Nigeria, Ghana, Kenya, Sierra Leone and Senegal, and Joy, Inc. has worked with organizations from the Ford Motor Company to the Lagos State Government on building safe, warm spaces across business, government and culture. All of Joy, Inc.’s profits are invested in The Joy Hubs – co-working spaces and walk-in centers for young people dealing with mental health challenges, with a focus on depression and anxiety.
Chude Jideonwo discusses his book: how to win elections in Africa: parallels with Donald Trump. Chude explains his interest in media and communications. Chude is setting up a new initiative to promote joy.